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"Users Guide" for Human Beings

Wouldn't it be great if human beings were born with a "users guide?" Then we would know the best way to lead, motivate and engage our employees.

Author, Paul Herr, has created the next best thing in his critically-acclaimed book, Primal Management: Unraveling the Secrets of Human Nature to Drive High Performance. Herr uses logic and the latest science to deduce what a "users guide" for human beings would look like.

If you'd like to improve employee-engagement, attract top talent, and boost innovation and productivity, Primal Management should be on top of your reading list.

A Word of Caution

Herr wrote Primal Management specifically for enlightened leaders who believe, deep down, that people and motivation matter in business. It recommends, for example, a mentoring, servant-leader approach to management that is contrary to the impersonal approach practiced by most companies.   Primal Management is not a tweak to existing management theories, it is a major overhaul. If you are fed up with existing "best practices," here is something new and refreshing that can help change our society for the better.

The Primal-Management Solution

Paul Herr has studied human motivation for 30 years. He knows what the motivational engine "looks like" and how companies can tap into it. His book explains how to tune the motivational engine and double innovation, productivity and profitability in the process! Herr's approach is remarkably simple: if you take care of your employees' needs, your employees will take care of the customer's needs, and you will make lots of money. Herr's book is a guide to a more promising future where everybody benefits. Here are some examples:

  1. Managers: For the management community Herr provides a human-performance technology consisting of: an advanced theory of human motivation, an intrinsic-reward survey based on the theory to measure motivation and a leadership methodology to get the motivational horsepower to go up. Managers who consistently and conscientiously apply this technology will succeed beyond their wildest dreams.
  2. Employees:   For employees Herr offers an optimally-rewarding workplace where people arrive to work with smiles instead of frowns. Human beings, Herr shows, naturally desire to innovate, work hard and cooperate and we feel good when we do so. Companies that tap into these natural rewards will enjoy vastly improved productivity, innovation and performance.
  3. Customers: For customers Herr offers superior products and services provided by employees with a good attitude. Innovation and quality are natural consequences of engaged employees who get passion and purpose from their work.
  4. Shareholders: For shareholders Herr offers increased profits. Profits are the fringe benefit of well-tuned human engine that fires on all cylinders.

The basic idea behind Herr's approach is remarkably simple--align the workplace with human nature and thereby hit the high-productivity sweet-spot inherent within our psychological makeup. Herr's game plan is poised to "go viral"--to spread organically into every corner of the globe because it provides a hopeful, win-win future where everybody prospers. Please take a look at the sample chapters to decide if you want to join the primal-management revolution too.

The Horsepower SystemTM--A Practical Management Tool

Primal Management strikes a balance between theory and practice. On the practice side, it provides a survey for measuring motivational horsepower and leadership tips for getting the horsepower to go up. The human-performance technology described in Primal Management is the simplest, most logical, most scientifically advanced approach to motivation on the market. Take a look and try out some of Herr's tips and tools in your workplace.

The ideas expressed in Primal Management have been turned into a powerful software tool called The Horsepower SystemTM. This online, motivation-management tool is commercially available in three languages (English, Spanish and Japanese). Herr's ambitious goal is to get every company in the world on The Horsepower System because every company ought to monitor and maintain its human engine! You can demo this powerful tool by visiting www.horsepowermetric.com/demo.php.